Client entertaining is a significant part of ensuring the business relationship is maintained. By entertaining a client, you’re letting them know you appreciate their support and business. The guide below will offer advice on improving client entertainment so the client feels appreciated.

Client entertainment can be tricky, as it can cost a significant amount of time and money. However, clients are always appreciative when you spend time with them. They’re typically happy to get a break from their office, and it’s an excellent way for you to learn more about them and their business.

什么是客户娱乐？

Entertaining clients allows you to build a better relationship with them. This entertainment can consist of you taking the client out for a meal, scheduling an activity with them (such as an afternoon or evening on a yacht), etc. The goal of entertaining clients is to interact in a fun environment outside the typical workplace.

如何招待客户：地点选择

One of the more challenging parts of entertaining clients is deciding where to take your clients, especially if you are beginning to build a relationship and don’t know the client yet. Some locations work for all clients, regardless of who your client is. However, it’s important to make your guest feel comfortable.

在游艇上预订企业活动

If you want to impress your client (or clients), you can book a corporate event on the water for a few hours. These yachts typically provide food and drinks, so you can focus fully on your client while enjoying the views. This is a great option regardless of the number of clients you’re entertaining (one or ten, or more!). It provides a relaxing atmosphere where you can get to know your client better. Everyone enjoys being on the water, especially when the weather is pleasant.

预约当地餐厅

也许您的客户只在城里停留很短的时间。如果是这种情况，您可以考虑在当地餐厅预订午餐或晚餐的时间段。边吃饭边讨论目标是建立关系的好方法。与会议室或办公室相比，用餐环境更加随意，而且双方都能享受到餐厅提供的美食。

确保您选择了一家安静的餐厅，这样您才能很好地听到客户的声音。否则，如果您选择了一家喧闹、时尚的餐厅，您的客户可能会因为不得不重复自己的话而感到沮丧。

在家中举办晚宴

在家里提供一顿饭是与客户建立关系的另一个绝佳方式。这种方式非常适合人数较多的客户，因为这可以向他们展示您人性化的一面。让他们见见你的家人，在你家里为他们准备一顿饭，可以让他们感觉更亲切。他们知道这是一个特殊的活动，因为不是每个人都能体验到您的家庭。

积极行动起来

如果你对客户比较了解，而且他们喜欢运动，你可以邀请他们去附近的公园远足或散步。选择适合他们生活方式的活动，表明您愿意付出努力去了解他们，并对他们的业务表示感谢。

此外，公园和远足小径还能让您远离喧闹的世界，欣赏美丽的风景。与客户一起徒步旅行可以让您在没有办公室干扰的情况下进行交流。

改进客户娱乐的方法

既然您已经有了一些关于带客户去哪里的想法，那么您就应该将这些技巧付诸实施，帮助您充分利用时间。这些技巧对你和客户都有好处，如果你想提高客户娱乐效果，请牢记这些技巧。

穿着得体

当然，在办公室开会时穿着得体是有道理的。不过，在接待客户时穿着得体也是最佳做法。你要给客户留下好印象，表明你认真对待他们的时间。参加商务会议时，请穿着得体的服装，如纽扣衬衫和休闲裤。

合适的服装会根据选择的活动而改变。不过，即使是一起徒步旅行，你们也可以穿得很得体。避免穿宽松的运动服，而应选择合体的服装。

计划活动

您的客户可能会从其他州或国家飞到这里。因此，提前为客户的娱乐活动做一些计划是很有必要的。这种计划体现了组织能力，比临时起意的计划更能给人留下深刻印象。此外，您也不会因为在最后一刻才想出一个计划而浪费客户的时间。

确保事先预订桌子、活动等。避免每次都带客户去同一个地方。

这并不意味着您不能灵活安排行程，因为取消预订比等到最后一刻再安排活动要容易得多。

了解客户

虽然客户来访时您会了解到更多关于他们的信息，但在他们到来之前了解他们的背景和兴趣也是必不可少的。准备好这些信息，您就可以制定出更合适的活动清单。例如，如果他们有一个关于烹饪的博客，你就可以带他们去上烹饪课。

Again, this shows that you’ve taken the time to learn about the client. Making the client feel important will help create a better relationship. As a bonus tip, don’t talk shop unless your client brings it up. You don’t want to come across as if you’re trying to sell them something. Instead, start the conversation with your client’s interests, such as their volunteering activities.

避免玩手机

When entertaining clients, it’s important to note that this is an important face-to-face time with them. This is the time when you should put your full focus on your client. If you can, put your phone away. Alert the workplace that you’ll be with the client during this time so they can handle business at the office without you. Leave your phone on silent and let the office know to only call or text you in a dire emergency. Then, make sure to listen carefully to what your client is saying.

Original Post Date: August 2, 2022